The Importance of the Pre-Interview

The Importance of the Pre-Interview

The Importance of the Pre-Interview Today, I want to discuss the importance of the Pre-Interview in the success of your video, media or print project. Sometimes cold interviewing works, as in the News Media scrums in front of politicians, or on the steps of the courthouse, when you might surprise your subject into saying something strange and newsworthy with a pointed question. (see Rob Ford interview scrum) Only in news gathering or documentaries (to some extent)  would you allow the subject matter to evolve organically. If you are not a news reporter, chances are you good that you want to have control over the Read more »